Have you ever wondered why so many people are addicted to Brazilian Jiu-Jitsu? There are many reasons why Brazilian Jiu-Jitsu practitioners keep coming back. The art continues to evolve and has the ability to chemically stimulate our brains. While the positive effects of oxytocin, beta-endorphins, and noradrenaline are some of the effects of participating in BJJ, instead, we’ll look at why we create and experience these hormonal bursts.